strategist + storydoer


 

Background

Helping you be bold in your brand voice.

I am a wordy + nerdy storybrand builder based in the city of angels and palms.

Award-winning work crafting strategies and stories for corporations, non-profits, institutions, startups, entrepreneurs, and public figures.

Want me to do your wordy work?
Drop me a line.


 

Superpowers

Crafting authentic narratives + frameworks.

Storytelling + Copywriting + Content Development + Brand Strategy + Marketing + Design Thinking + Research + Partnerships + Strategic Growth + New Business + Trendspotting + Thought Leadership


 

Published Works

Using stories to connect + motivate audiences.

Brit + Co + Entrepreneur + Fast Company + Forbes + NYT + Fairygodboss


 

Select Clients

Shaping tactics across industries + categories.

72andSunny + Apple + Adidas + American Express + Belvedere + Best Buy + Bloomingdale’s + Brit+Co + The Coca-Cola Company + CAA + Disney + Domino’s + DreamWorks + Google + L’Oreal + LVMH + Meta + Media Arts Lab + Moët Hennessy + National Geographic + New Line Cinema + NBA + NFL + Nike + Office Depot + Pfizer + Samsung + Selfmade + Target + TOMS + Triple Negative Breast Cancer Foundation + UC Regents + USC + Veuve Clicquot + vitaminwater + Wieden+Kennedy


 

Select Accolades

Award-winning impact.

2021: Digiday Best Custom Advertising (Brit + Co + Office Depot)
2016: CLIO Best Integrated Campaign (Samsung + Rihanna)
2012: Award for Strategic Change (Bloomingdale’s)
2011: Harvard Business School Case Study (Domino’s Pizza)
2010: Best of the Bullseye Marketing Partner Award (Target)

Good brands are storytellers.
Great brands are storydoers.

Keep scrolling to see my strategies + stories in action.

“Sophie is a talented creative, strategic thinker, and a natural leader. I had the pleasure of working with Sophie on a start-up where we worked on everything from brand strategy to launch. Sophie is a deep thinker with a keen understanding of brands and marketing. Sophie consistently delivered big ideas and brought them to life with out-of-the-box execution that pleased all of our partners. Sophie’s calm, friendly personality and dry sense of humor make her a great partner. Anyone in this business can benefit from working with Sophie.” -David Mesfin (Creative Director, INNOCEAN)

“Sophie and I met through Brit + Co’s Selfmade program. Most recently she interviewed me for a Marin Magazine article about entrepreneurship. She made the whole process so easy and comfortable. I remember talking about different facets of my life including my upbringing, my career, my family, and of course my business. Sophie saw the connections between my anecdotes and told my entrepreneurial story in a clear and powerful way. The way she captured the essence of who I was and what my business stood for made me feel so proud and understood. She is a talented storyteller who listens with sincere curiosity and writes from the heart. I am so grateful to have worked with her in this capacity.” -Pia Soy (Entrepreneur)

“Sophie Meharenna proved herself to be the type of insight collaborator you dream about on high stakes projects. She has the unique ability to be extraordinarily left brain focused, producing the tactical elements of the engagement, interfacing with senior clients, and directing the project need states, all while simply blowing up the deliverables with rich and compelling graphics and story telling devices that are incredibly fresh and strong. She has set the bar in such a manner that I have yet to see anyone leap over it. She is a one person dream team.” -Lynn Casey (Founder, ShineScout)

Architecting captivating experiences for LVMH.

“Sophie is a bright and inventive professional. When working with her I was impressed by her creativity and vision for how the values and goals of both our brands could be actualized authentically on various platforms. She's also a gem of a human and I'm lucky to know her!” -Olivia Christian (Strategist + Keynote Speaker, Own Your Story)